[pp.int.general] PPNL needs to capitalize on this

[Mikko Särelä]

Hi Rick,

I certainly sympathize with your call for action. The Finnish pirate party 
did send press releases on the topic. However, at least in Finland, not 
many newspapers picked up on the story, probably due to the fact that the 
original story is written very badly. 

To me, as I read it, it sounded like ramblings of a conspiracy theorist, 
not of like a reasonable and trustworthy source at all. It would help 
tremendously, if there was a more press release kind of information packet 
of what has happened in English to which we could refer to.

-Mikko


On Fri, 9 Oct 2009, Rick Falkvinge (Piratpartiet) wrote:
> coretx wrote:
> > We in NL, are working on this !
> You respond to a different question. I did not say "you need to help The
> Pirate Bay". I did not say "you need to use grassroots activism".
> 
> I said "you need to use this enormous media cue to profile YOURSELVES in
> MAINSTREAM MEDIA". Send press releases everywhere, with quotes,
> commenting on the story. Be the news source and provide plenty of quotes.
> 
> I see a lot of people here acting like they don't WANT their own pirate
> party to become nationally known. Events like this require immediate
> action towards the press. Publishing a story on one's own page does not
> count.
> 
> It is imperative that oldmedia (press, TV, radio) in every country
> associates these kinds of issues (due process of law, copyright fraud
> events, etc.) with the local PP representatives and call and ask for
> comments. PPSE is there since 2006. I believe PPDE has gotten there. In
> order to get there, you need to see these catalyzing events for what
> they are, and BE THE NEWS SOURCE for THE OLDMEDIA.
> 
> That does SPECIFICALLY NOT include publishing stories on your own web
> page. It does, however, include sending a press release to all relevant
> oldmedia (national TV, national radio, press, everything with broad
> coverage and specialized technology coverage) as soon as one hears of
> the event. In PPSE, we've trimmed the response time to about 30 minutes.
> When the Pirate Bay was raided on May 31, 2006, our response time was
> about one hour. Everybody else needs to do as good in order to be the
> FIRST with comments to media.
> 
> If the story has already broken, it's too late to provide comments. The
> reporters are busy writing other stories then.
> 
> YOU NEED TO OWN THE PIRATE TOPICS IN OLDMEDIA. That is an absolute
> precondition for success. Oldmedia must know they can rely on you as a
> newsfeed in this field, and that you can always provide meaningful
> comments. Big events like these are key to getting to that position.
> 
> Rick
> 
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-- 
Mikko Särelä
"It is through exchange that difference becomes a blessing, not a
curse", Jonathan Sacks, Chief Rabbi of Great Britain